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Online advertising
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101	THE DIGITAL DIVIDE As consumers become more digitally connected and empowered, they expect a higher level of service and relevancy from brands and retailers. And while retailers say they use a variety of channels to del Add to Reading List Source URL: www.magnetic.com Language: English - Date: 2015-10-30 14:30:49 Economy Marketing Consumer behaviour E-commerce Retailing Online retailers Shopping Shops Online shopping Retail Advertising Personalized marketing
102	Content Solutions - SellSheetV2.indd Add to Reading List Source URL: www.postmediaadvertising.com Language: English - Date: 2015-05-07 17:02:51 Online advertising World Wide Web Digital marketing Marketing Native advertising Advertising Web banner
103	Panorama of the Matterhorn Add to Reading List Source URL: yoursri.com Language: English - Date: 2016-08-08 06:58:51 Marketing Advertising Communication design Product design ESG Solutions Online advertising
104	MRC Mobile Viewable Ad Impression Measurement Guidelines Final Version – June 28, 2016 Introduction The Mobile Viewable Advertising Impression Measurement Guidelines document that follows is intended to provide guidanc Add to Reading List Source URL: measurementnow.net Language: English - Date: 2016-06-27 16:06:27 Marketing Internet marketing World Wide Web Internet advertising Advertising Viewable Impression Interactive Advertising Bureau Impression Online advertising Mobile marketing Mobile Web Device-independent pixel
105	Optimal Contract-Sizing in Online Display Advertising for Publishers with Regret Considerations Md. Tanveer Ahmed Business Analytics, Dow AgroSciences Changhyun Kwon∗ Department of Industrial and Systems Engineering Add to Reading List Source URL: www.chkwon.net Language: English - Date: 2016-08-04 11:55:32 Economy Business Marketing Operations research Mathematical optimization Inventory Management Manufacturing Newsvendor model Online advertising Pay-per-click
106	Acceptance of Online Advertising Online Advertising Insertion Order Form A written insertion order is required for all advertisements. All advertisements Add to Reading List Source URL: press.uchicago.edu Language: English - Date: 2016-04-15 13:02:37 Marketing Advertising Online advertising Internet advertising Internet marketing Click-through rate AdWords
107	Online Advertisement Service Pricing and an Option Contract Yongma Moona , Changhyun Kwonb,∗ a Department of Industrial and Manufacturing Engineering, the Pennsylvania State Add to Reading List Source URL: www.chkwon.net Language: English - Date: 2016-08-04 11:55:32 Marketing Internet advertising Compensation methods Internet marketing Pricing Pay per click search engines Pay per click Search advertising Online advertising AdSense AdWords Advertising network
108	WHAT IS MALVERTISING? Malicious advertising (Malvertising) is a malware attack that uses online ads to spread malicious code HOW MALVERTISNG WORKS You visit a website with an infected banner Add to Reading List Source URL: nl.malwarebytes.com Language: English - Date: 2016-05-10 22:53:50 Malware Marketing Computer security Adware Advertising Deception Internet marketing Malvertising Online advertising Trustwave Holdings
109	All Baby & Child Spring ONLINE PACKAGES/SPONSORSHIPS Visits Showroom Add to Reading List Source URL: allbabyandchildsec.com Language: English - Date: 2016-06-08 10:56:24 Consumer Electronics Show Advertising Design Economy Marketing Trade fairs
110	Case Study Predictive Analytics for Email Campaigns The Business Challenge Our customer, PNT Marketing Services, is an award-winning provider of marketing and analytic services to their end-clients. In order to provide Add to Reading List Source URL: www.lityx.com Language: English - Date: 2016-06-22 16:24:02 Economy Marketing Business intelligence Business Statistical models Email Internet marketing Formal sciences Predictive analytics Analytics Click-through rate Online advertising

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